The premise of Leap by Rick Smith is that most people who have achieved great things did not leap into their ventures with great risk, but tended to keep one foot on stable ground while moving slowly towards their goals. “The leap I’m writing about here is precisely the opposite. It’s about knowing ‘before’ you [...]
Publish an prosper blogging for your business is a quick read that somehow already feels dated event though it was only published in 2006. (That’s the Internet for you.)
Many of the ideas in this book have been explored extensively on the web. (As has everything else.)
I think if one were to read this book 10 [...]
A quick book review of Twitter Power by Joel Comm
Writing a book about twitter must be a challenge considering how temporary things are on the internet. Joel Comm the author of Twitter Power succeeds in his pursuit by being completely up to date at the time of it’s writing. He also wrote in a [...]
The tipping point is about how business’ and people come to a point where they are no longer controlling the popularity of their service or product. It is the point at which the proverbial snowball starts rolling. Malcolm Gladwell uses case studies to show how companies products and brands reach this point of snowballing success.
I wish I had the time to implement all of the ideas listed in guerilla marketing.
I found this book extremely useful, especially for creating good copy. The authors inspired me to rephrase many of the informational areas of my page to make them more exciting and enticing. They encouraged me to write more [...]
If you are looking to learn about social media from the viewpoint of books like think and grow rich and the power of positive thinking then check out trust agents by Chris Brogan and Julien Smith. The book crosses genres by putting the ideas from positive thinking books through a social media filter. [...]